A Q&A with GLOW client Rich Hope, CMO of Jersey Mikes.

Rich Hope discusses two extremely successful summer of 2012 campaigns, “Christmas in July” and Throwback Summer”.
Rich talks about what the campaigns were, how they came to be, how they were executed, results and why he feels they were both such a success.

http://smartblogs.com/leadership/2012/11/08/q-and-a-jersey-mikes-cmo-shares-secrets-behind-stellar-social-campaigns/

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